Media relations important to success of company’s communications effort

2016-11-08T15:01:36-05:00October 16th, 2009|Categories: Hot Tips, Media Relations, Public Relations|Tags: , , , |

Media relations is an important business development function that sometimes gets sidelined, especially in difficult economic times.  It’s difficult to quantify its results, so it’s easily disregarded.  However, media relations can be vitally important to ensure a company stays ahead of the competition and its message is heard by potential customers.   Media relations is [...]