Priority Marketing assisted Sunshine Ace Hardware with a TV commercial that emphasized the importance of being prepared for hurricane season. Media buying is an incredibly important component of a strategic, integrated marketing campaign. It helps businesses introduce new products, services, sales and personnel. It helps nonprofit organizations boost event attendance, attract volunteers and [...]
Each month, we spotlight some of the outstanding media coverage of our clients’ news and events. You’ll see them featured frequently in newspapers and magazines, on television and radio, and on blogs and social media. In July, when Tropical Storm Elsa’s projected path targeted Southwest Florida, Priority Marketing’s public relations team began proactively pitching stories and offer clients as subject-matter experts [...]
When it comes to television advertising you should keep your demographic and your audience reach in mind. The top 10 most viewed shows in Southwest Florida from July 26-Aug. 1 were: 1. America's Got Talent, WBBH, Wednesday, 9-10 p.m. 2. 60 Minutes, WINK, Sunday, 7-8 p.m. 3. The Mentalist, WINK, Thursday, 10-11 p.m. 4. America's Got Talent, WBBH, Tuesday, 9-11 p.m. 5. NCIS, WINK, [...]
